Hosted by IAP2 USA and IAP2 Canada, monthly Learning Webinars give IAP2 members a chance to hear about ideas, trends, technologies and approaches that can enhance their practice. Our presenters also provide links and other collateral material to help promote your professional development. Learning Webinars are free to IAP2 Members, and Digital Discovery Webinars are discounted for IAP2 Members. All learning webinars are archived and available to members for their professional development at no cost, and only $50 for non-members. Click on the links below upcoming webinars to access the archives by year. Upcoming Webinars
For the complete schedule of upcoming webinars, trainings and other events, please visit our Events Calendar. | Webinar ArchivesNon-Members are unable to view the above archives. If you are a member, please log in. |
Free Webinar Recordings
P2 Training For Municipalities
This Taser highlights our upcoming four day course, P2 Training for Municipalities which covers 5 crucial aspects for effective public participation for municipalities.
Why Municipalities Need Effective Marketing & Communications Strategies
- Managing change
- Community engagement & public participation
- Crisis communications
- Creating community champions
Communications Planning for Municipalities
- Keep your lines of communication open
- Acquire the tools and resources needed
- Not speak – just listen
- Be prepared to speak to the media
- Craft key messages
Municipal Media Training
- Review of current media climate, different media opportunities, in TV, digital radio, etc.
- Preparation for live, pre-recorded, split-screen, and audio interviews, reviewing angles of stories with journalists, and what to wear
- How to control messaging
- Case studies of crisis communications in traditional and social media
Building Trust in Municipalities
- Show honesty and integrity within your community
- Improve communications
- Share expertise
- Maintain consistent messaging
- Communicate with transparency & clarity
Overcoming Disinformation for Municipalities
- Identify personas and needs of residents
- Clarify your messaging
- Provide resources and access
- Plan for ongoing communication
Presenter: Kathryn Kolaczek
Kathryn’s diverse background in media, PR, and digital marketing has developed into a deep commitment to crisis management and communications. Formerly the founder and editor of a national publication for entrepreneurs, Kathryn has written a book for entrepreneurial women, speaks to entrepreneurial groups, and built Alchemy Communications Inc. on her strong relationships with the media across North America. She specializes in crisis management and crisis communications, public relations, business and product launches, digital marketing strategy, and brand integration.
January 17, 2023 Learning Webinar
Crossing the Divide in Times of Polarization
We live in turbulent and polarized times and building trust and creating space for constructive conversations can seem like an impossible challenge. Thinking that the way out of the mess we are in is more of what got us here, we need to re-imagine the way we interact, connect with communities and create space for the conversations that matter most. Sharing stories of challenge, heartache and humour, we will cover:
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What is happening in the public arena
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What it takes to make change in the systems, structures and ways of interacting that are no longer serving us
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What you can do to create deeper understanding, build trust and relationships and increase connection so your results and outcomes improve
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How to increase your capacity to lead brave, honest conversations
Speaker: Stephani Roy McCallum
Steph Roy McCallum is a facilitator, coach, trainer and leader of the most difficult conversations of our lives. She is author of the recently released book Leading Together: How Brave, Honest Conversations Can Transform Our Lives, Organizations and Communities (available November 17, 2022). With her heart on her sleeve and a deep breath for courage, she wades into the messy, important, beautiful conversations that can bring us together - or tear us apart. Her work in conflict transformation has taken her to 5 continents, leading brave, honest conversations to solve the challenges in our lives, organizations and communities – together. She is an IAP2 Trainer, course developer and co-lead of the new IAP2 Global Learning Pathway being launched in 2023. A mother of four amazing humans and one fur child, Steph spends most of her time on Wolfe Island, Canada with her partner in life, exploring nature and dreaming of the next adventure.
Fan Favorite: July 2019 Learning Webinar
"Not Just Dragons"
Victoria Encore: "Not Just Dragons" - in which Miranda Eng talks about what she's learned and what people can put to use in P2 processes when working with "communities of color". In her case, that meant residents of Vancouver BC's Chinatown.
Fan Favorite: November 2019 Learning Webinar
"Walk It Like You Talk It"
Liz Styron and Kaleia Martin of YES! Youth Empowerment Solutions reprise their keynote presentation on the necessity to bring youth to "the table" and to make sure that approach is integrated with racial equity.