Hop on board at the Utah Transit Authority (UTA) – a major transit agency in one of the fastest-growing regions in the United States! As the Utah Transit Authority (UTA) expands and develops, we need you as our Public Relations and Marketing Strategist. In this position, you will develop, implement, and help manage strategic activities for the agency’s marketing, public relations, and communications initiatives.  You will take a key role in a growing department that takes pride in being the public face of the organization. 

As the Public Relations and Marketing Strategist, you will:   

• Collaborate with Utah Transit Authority (UTA) departments and members of the Communications & Marketing Office (CMO) team to develop and implement multi-tactical communication plans.
• Collaborate and strategize with other departments, business units, and local, regional, and national transportation groups to develop marketing and transit education programs, events, and activities for disseminating information to riders, employees, stakeholders, and the public.
• Be responsible for suggesting, visualizing, and writing a variety of communication pieces to support the strategy, including plans, briefs, FAQs, fact sheets, brochures/flyers, website content, ad copy, posters, social media content, scripts, emails, presentations, newsletter articles, media releases, stories, and other communications materials for internal and external audiences.
• Serve as a project manager who ensures execution of the plan from start to finish with accuracy, quality, relevance, and timeliness.
• Produce materials, assemble teams, conduct meetings, coordinate approvals, follow writing and brand guidelines, and adhere to deadlines.
• Enjoy following a process and is flexible with consistent change.
• Measure and makes data-driven and fiscally responsible decisions.
• Ensure strategy, tactics, messages, and content are aligned with UTA brand and agency’s overall strategic initiatives.
• Serve as a collaborator, listener, adviser, executor, quality assurer, and visionary for multiagency communications needs.

***This job is not eligible for telework. Requires regular and predictable attendance during set daytime hours Monday through Friday at the Salt Lake City UTA FrontLines Headquarters. May require infrequent holiday, weekend, or tasks and event support outside of regular work hours. *** 

Minimum Qualifications

EXPERIENCE:   

• Six years related work experience with demonstrated competency in communications planning and project management, public and media relations, advertising, and marketing, written and oral communications, research and evaluation, and/or social media.
• Preference will be given to candidates with professional communications experience for government, public involvement, community engagement, public process, or infrastructure planning projects.

EDUCATION/TRAINING:   

• Bachelor's Degree in Public Relations, Advertising, Marketing, Journalism, Communications, or related field.  (In Lieu of a degree, four additional years of related experience will be considered.)

- OR – 

An equivalent combination of relevant education and experience. 

[UTA reserves the right to determine the equivalencies of education and experience.] 

UTA’s benefits package for full-time administrative employees includes:

• Health, dental, vision, life/AD&D, short-term and long-term disability insurance (eligible after 30 days of employment), with Flexible Spending and Dependent Care accounts. Choice between Traditional Co-Pay or High Deductible Health Plans for medical coverage. HSA with company match available to employees enrolled in the HDHP. Benefit plans include coverage for domestic partners (eligibility affidavit required for coverage).
• Onsite Health and Wellness Clinics for medical care at no cost to employees, spouses, domestic partners, and dependent children.
• 22 days of accrued paid time off (13 vacation days and 9 sick days), which increases with tenure at UTA.
• 10 paid holidays and two paid (2) floating holidays per year.
• Retirement options - Pension Plan with 5-year vesting schedule and 457 Contribution Plan, available for immediate contributions and company matching.
• Generous tuition reimbursement for higher education, available for any higher education degree (bachelor, master, or PHD). Course of study must be approved prior to enrollment.
• Training, development, and career advancement opportunities.
• Paid parental leave for birth, adoption, and child placement (after 12 months of employment).
• Free transit passes for employees, their spouses, and their dependent children.
• Employee assistance program – includes counseling, legal services, financial planning, etc.
• UTA Well – a comprehensive wellness program designed to support employees and dependents in their health and wellness goals.
• Free on-site fitness facilities and discounted membership to VASA Fitness.

For more information on UTA’s Total Rewards benefits package, please visit: https://jobs.jobvite.com/rideuta/#benefits  

Pay Range: $62,500.00 or more, depending on experience. 

If interested, apply before: Thursday, April 4th, 2024 @ 5:59 PM MST