Digital Discover Series 2024 

Boost Your Impact: Digital Advertising Strategies for Public Participation

The popular Digital Discovery Series kicks off this year with this insightful webinar, featuring digital advertising strategists. They will share how they effectively employ online ads to connect with and engage communities. 

In a noisy digital world, where capturing participants' attention can be challenging, leveraging targeted ads proves to be highly effective.

About your presenter:

Susanna Haas Lyons, M.A., is a public engagement specialist who develops strategy and provides training for better conversations between the public and decision-makers. She has 20+ years of international leadership experience in designing, facilitating, managing, and evaluating complex civic engagement efforts. 

Susanna is an instructor with the International Association for Public Participation (IAP2) as well as a post-secondary instructor for Simon Fraser University’s Dialogue and Civic Engagement certificate program. She teaches about deliberative dialogue, digital engagement, large-scale engagement, and more. 

Time Zones: 

• 2:00 - 3:30 pm Eastern
• 1:00 - 2:30 pm Central
• 12:00 - 1:30 pm Mountain
• 11:00 am - 12:30 pm Pacific