We know that online tools reach new participants and enable different kinds of conversation. But, it’s an emerging field and there is still much trial and error, so this course will give you a leg up by examining what’s worked and what’s failed. This interactive course will teach you to create social media campaigns that gather input creatively, enable collaborative online interactions, and sustain participation over time. You'll also learn how to use social media for participant recruitment, and how to integrate mobile communication into your participation strategy. Bring your computer; this course gives you an opportunity to experience both the host and participant sides of online participation.
PLEASE NOTE: International IAP2 members require a code to register. Please contact email@example.com to obtain it.
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At the end of this two-day course, participants will:
Trainer: Susanna Haas Lyons
Susanna Haas Lyons, M.A., is a civic engagement specialist. Bridging online and face-to-face methods, she has worked for over 15-years on large and complex engagement projects across North America. Susanna designs participation strategies, facilitates complex meetings, and provides training for better conversations between decision-makers and those most impacted by the issue. Susanna is a judge for IAP2 Canada’s annual Core Values Awards, which recognize excellence and innovation in public participation. susannahaaslyons.com.
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